Grand Opening of New SOGO TST Store
- ELF ASIA invited TAEYANG, leading Korean artist and style icon, to the Grand Opening Ceremony of SOGO TST Store on 15 December, 2014.
- An autograph session was held on the same day at SOGO Causeway Bay Store
- ELF ASIA’s scope of works included handling artists’ local logistics arrangements, production & setup, rundown designing, fans supports and media relations
- Extensive & positive coverage on artist & SOGO brand image